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Posts Tagged ‘innovation’

Calling All Conference Fans

Can you believe it’s that time of year again? We’re ramping up for the conferences we’ll be heading to this year, and first on our list is eTail 2009 West in Phoenix, AZ, February 23 – 26.
The focus for this year’s eTail conference is Retail’s Pivotal Moment – Refocusing on the core of your business [...]

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Is mobile marketing/advertising right for you? Maybe, maybe not.

Sometimes I like to think of Mobile as this giant, gracefully forgiving second chance for marketers. The Wired Web made ads annoying, starting with JavaScript pop-ups. Why do you think people get so excited about 7% or even 3% response rates on Mobile? My answer: Because the Internet set the standard so low.
So now we [...]

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