It’s true. Mobile advertising inventory is increasing as more and more people get web-enabled smart phones and usage of text-only search services from ChaCha, Yahoo and Google increase exponentially. Some are already forecasting decreases in CPM levels — thanks to a “flood” of inventory. But think about it — we are nowhere, I mean nowhere [...]
Read more on 'Mobile Ad “Supply and Demand”: Where are we really?'
Today we announced we are the Fastest Growing Mobile Search Service in the fastest growing search segment — SMS Search. Very exciting. We’ve surpassed over 1 million users and over 27 million queries. The viral nature and popularity of the service has been phenomenal.
“Mobile search is growing at an incredible pace,” says Chris Quick, mobile [...]
Important information from the Mobile Marketing Association:
Key Documents
To help you better maneuver in the mobile marketing space:
Recommended Reading:
